@adamak92 Looked at your email. Add branding to the top of your email with your name. Add in personal content towards the top of the email, ie featured property of the week, restaurant of the week, local events..or something fun about you. A few weeks ago my family went to Disney and I shared a photo and added in a few fun disney tips. Definitely, do not over think. I have been doing a weekly email for 5 years… it is gold! Takes me 30 mins tops. Last week I did 46 days into the 3rd quarter stats..got alot of opens. Hope this helps!